All Episodes

Displaying 261 - 280 of 414 in total

EP 274: The Tools That Power A Content-Driven Business With Grit Host Jessica Stansberry

In This Episode: * What tools Jessica Stansberry uses to run her content-driven business* How she knows when it’s time to switch tools and what criteria she us...

EP 273: The Tools We Use To Run a Podcast Production Agency with YellowHouse.Media Co-Founders Sean and Tara McMullin

In This Episode: * Sean and Tara McMullin, co-founders of YellowHouse.Media share the tools they use to run their podcast production agency* Sean shares the va...

EP 272: Making Your Brand Personal With Stasia’s Style School Creator Stasia Savasuk

My brand is more “me” than ever. Which is funny because, up until 2017, my brand was my name. That year, I made a conscious effort to move away from my pe...

EP 271: Brand-Building Is More Important Than Ever

People are still spending money. It’s a message I’ve shared over and over again over the last 2 weeks. Not everyone is spending money… and not everyone has t...

EP 270: Building A Brand That Defies Stereotypes With 300 Pounds And Running Host Martinus Evans

In This Episode: * Why Martinus Evans started running in the first place* How his idea of a runner changed at the starting line of his first race* Why Toastmas...

EP 269: Co-Creating A Brand In Community With Shameless Mom Academy Host Sara Dean

In This Episode: * Shameless Mom Academy founder & host Sara Dean shares how her brand developed over time and in partnership with her community* Why she start...

SPECIAL: COVID-19 And The Impact On Small Business Owners

Well, things are weird out there. We’re all wondering how the coronavirus pandemic will shape our lives and work in the months (or years) to come. For ...

EP 268: Creating A Focused & Intentional Brand With Alyssa Catalano from Studebaker Metals

In This Episode: * What Studebaker Metals stands for as a brand and how that shapes the choices they make about product, marketing, and messaging* Why they’re ...

EP 267: Leveling Up With Customer Feedback with Mighty Networks Gina Bianchini

The Nitty-Gritty: * How Gina Bianchini has been leading a slow & intentional brand evolution at Mighty Networks* Why customer feedback has been the key factor ...

EP 266: Building An Inclusive Community With Whole30’s Melissa Urban & Dr. Carrie Kholi-Murchison

The Nitty-Gritty: * The day Melissa Urban realized she needed to do more to make the Whole30 community more inclusive* Why she’s chosen to be public about her ...

EP 265: Leading Differently With MicroConf Co-Founder Rob Walling

The Nitty-Gritty: * What values are woven through Rob Walling‘s many ventures* Why he started MicroConf and how it’s a direct reaction to so many communities &...

EP 264: Leading A Growing Community With Rebelle Founder Shannon Siriano Greenwood

The Nitty-Gritty: * The “fetal position” moment that led Shannon Siriano Greenwood to start Rebelle* Why belonging, inclusivity, vulnerability, and authenticit...

EP 263: Turning Your Values Into Action With Diversity, Equity, and Inclusion Coach Erica Courdae

The Nitty-Gritty: * The frustrating situation that led Erica Courdae to go on her own and create Silver Immersion, an inclusive hair and beauty company* How Er...

EP 262: Honing Your Craft Using Smart Project Management With Kickass Conferences Founder Isaac Watson

The Nitty-Gritty: * How Kickass Conferences founder Isaac Watson manages massive projects like organizing a conference* The 5 phases that each event plan goes ...

EP 261: 5 Project Management Tools These Small Business Owners Can’t Do Without

The Nitty-Gritty: * 5 small business owners share the project management tools they can’t live without* Why each tool is the right fit for the way each busines...

EP 260: Tracking Complex Projects With On-Demand CFO Christina Sjahli

The Nitty-Gritty: * Why clear client communication helps on-demand CFO & cash flow analyst Christina Sjahli manage her complex financial projects* The system s...

EP 259: Managing The Creative Process With Brooklyn Book Doctor Founder Joelle Hann

The Nitty-Gritty: * How Brooklyn Book Doctor founder Joelle Hann manages the process of book writing for her clients* What her book coaching experience taught ...

EP 258: Managing Multi-Layer Projects With Kaye Publicity Founder Dana Kaye

The Nitty-Gritty: * How Kaye Publicity founder Dana Kaye plans and manages multi-layer book publicity projects* The tools she uses to track progress, run repor...

EP 257: End-Of-Year Mailbag Episode With Tara McMullin

We’ve had a helluva year here at What Works. We’ve talked to over 100 small business owners, published more than 80 episodes, and tackled 12 different themes th...

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