All Episodes
Displaying 301 - 330 of 414 in total
EP 235: What’s Working To Scale With Software With Scale Spark Founder Susan Boles
The Nitty-Gritty: * How ScaleSpark founder Susan Boles uses software to solve capacity problems for her clients and help them scale up* Why she starts with a s...
EP 234: Choosing Not To Scale With Oki Doki Co-Founder Marie Poulin
The Nitty-Gritty: * Why a cocktail party conversation prompted Marie Poulin to confront the assumption that scaling your business is the ultimate goal* How Oki...
EP 233: Creating Scale With A Single Offer With Membership Guys Co-Founder Callie Willows
The Nitty-Gritty: * Why Callie Willows and her partner decided to go “all in” on a membership site as their only offer* How she stays on up to date with the co...
EP 232: Scaling From The Start With Yellow House Media Co-Founders Sean & Tara McMullin
The Nitty-Gritty: * Why Sean & Tara McMullin are starting a second company, Yellow House Media, and keeping scale in mind from the get-go* How they’ve prioriti...
EP 231: Taking Risks And Experimenting With Confidence With Author & Online Business Manager Victoria Klein
The Nitty-Gritty: * How Victoria Klein questioned her choices and assumptions to try some decidedly unexpected things in her business and life* Why she decided...
EP 230: Finding The Confidence To Come Back After Major Loss With Book Coach Jodi Brandon
The Nitty-Gritty: * Jodi Brandon took nearly 2 years away from full-time work on her small business to care for her dying mother* When and how she made the dec...
EP 229: Leveling Up Your Confidence With Lawyer Victoria R. Clark
The Nitty-Gritty: * Why attorney Victoria R. Clark decided to leap into her own solo law practice just 5 years out from law school* How she’s focused on workin...
EP 228: Trusting Yourself & Your Decisions With Coach Katie Linder
The Nitty-Gritty: * How podcaster & coach Katie Linder uses her Radical Self-Trust framework to ensure her life and goals support her confidence* Why she finds...
EP 227: Raising Your Prices With Confidence With Content Marketing Strategist Abby Herman
The Nitty-Gritty: * Why Abby Herman, founder of Write Solutions, set her prices so low to begin with* How she realized she needed to raise her prices and how l...
EP 226: Showing Up With Confidence With Tell Me A Story Founder Hillary Rea
The Nitty-Gritty: * How Hillary Rea, founder of Tell Me A Story, discovered her love of rich and nuanced storytelling* What she does to help new storytellers f...
EP 225: Finding The Confidence To Close Big Deals With Edios Media Co-Founder Michael Karsh
The Nitty-Gritty: * How Edios Media‘s target clients have evolved over their 3 years in business* What happened with co-founder Michael Karsh and Elizabeth Mad...
EP 224: Building Confidence Through Consistent Action With Shatterboxx Design Founder Jamie Varon
The Nitty-Gritty: * How Jamie Varon decided to embrace an “effortful” attitude and put more intention into her work* Why living and working from France reset h...
EP 223: Confusing Confidence and Status With What Works Founder Tara McMullin
I opened my email and saw the message that brightens the spirit of any cross-country traveler: my upgrade was confirmed. Even better, this upgrade included m...
ANNOUNCING: The Candid Confidence Project
It doesn’t matter how long you’ve been in business… Any entrepreneur can suffer a crisis of confidence. Late last year, I felt woefully unprepared and und...
EP 222: Planning & Hosting Events All Over The World With Brazenist Founder Brooke Roberts
The Nitty-Gritty: * How Brazenist founder Brooke Roberts left rural Kansas for a life and business in global travel* What Brooke learned about planning and hos...
EP 221: Fitting Business Into A Full-Time Travel Lifestyle With Amy Scott
The Nitty-Gritty: * Why Amy Scott, founder of Nomad Editorial and Nomadtopia, quit her office job and started traveling full-time back in 2004* How she ramped ...
EP 220: Managing A Team From The Road With Kinetics Consulting Co-Founder Kate Leese
The Nitty-Gritty: * Why Kate Leese and her husband decided to travel full-time in an Airstream while building Kinetics Consulting* How the logistics of running...
Ep 219: Prioritizing Time Off With Calibrate Your Year Creator Kelly Higdon
The Nitty-Gritty: * The day Kelly Higdon realized she couldn’t keep working at the pace she was working at* How she plans her year to prioritize her life—and t...
Ep 218: How I Build Flexibility Into My Business With Tara McMullin
As you’re listening to this, I’m somewhere between the White Mountains of New Hampshire and Acadia National Park in Maine. Sean and I are celebrating our 1st we...
Ep 217: Finding A Niche Audience With Bawdy Bookworms Founder Thien-Kim Lam
The Nitty-Gritty: * What inspired Thien-Kim Lam to develop a subscription box and virtual book club for a niche audience* How she channeled her love of romance...
Ep 216: There’s No “Right” Way To Grow Your Audience
All this month, we’ve been talking about building an audience here on the podcast—and we’ve been asking members of The What Works Network, well, what’s working ...
EP 215: Growing An Audience Together With Community Builder Eli Trier
The Nitty-Gritty: * Why Eli Trier embarked on her first community project—and the results she experienced from that first project* How facilitating community p...
EP 214: Creating Content That Stands Out with Awkward Marketing Creator Rachael Kay Albers
The Nitty-Gritty: * How Rachael Kay Albers got the idea to create a “business comedy show“* Why Awkward Marketing really stands out—even when plenty of other m...
EP 213: What’s Working In Finding New Fans With SEO Coach Kim Herrington
The Nitty-Gritty: * Why Kim Herrington believes start content creation is the key to building your audience and getting off the social media treadmill* How she...
EP 212: Building Your Audience Behind The Scenes With Social Media Strategist Andrea Jones
The Nitty-Gritty: * Why social media marketing agency founder Andréa Jones doesn’t try to game the social media algorithms to build her audience and, instead, ...
EP 211: Building An Audience With Tara McMullin
A year ago this week, I deleted about 12,000 people off my email list. That meant that my audience shrank by about 80% with the push of a button. GDPR was...
EP 210: Doing Less To Achieve Your Goals With Do Less Author Kate Northrup
The Nitty-Gritty: * How Kate Northrup started doing less by accident—and why she decided to move forward doing less on purpose* The exercise Kate used to deter...
EP 209: 7 Surprising Things Small Business Owners Learned When They Ran The Numbers
Imagine the open rate on the last email you sent to your subscribers. Think about the net profit your business has generated already this year. Consider ...
EP 208: Pricing By The Numbers With Systems Saved Me Founder Jordan Gill
The Nitty-Gritty: * How Jordan Gill used data and experience to set competitive prices for her business operations firm* Why she focused on serving seasonal se...
EP 207: What’s Working In Tracking Your Business Finances With Kaitlyn Louvier From Bench
I know plenty of small business owners who struggle with how to price their products or how much to invest in advertising. I see people question whether they ca...
