All Episodes
Displaying 211 - 240 of 414 in total
EP 320: Making Your Business Your #1 Ally
Businesses are all about relationships, right? Sure, I think we can all agree on that to one extent or another. But what exactly do we mean by that? Mo...
EP 319: Why Our Plans Need More Margin
Margin is space—the space between and around. There is the margin of a page, of course. And there is the margin around the border of a forest. There’s also t...
EP 318: Writing The 2nd Draft With Sell From Love Author Finka Jerkovic
In This Episode: * What Sell From Love author Finka Jerkovic learned from the process of writing her book’s first draft* How she determined what problem the bo...
BONUS: Finding Your Podcasting Rhythm With The Standout Podcast Club
Flow. Rhythm. Consistency. These are all words we want to associate with how we do our work, but so rarely can we actually describe a week or even a day as ...
EP 317: Leveraging LinkedIn With The Pocket PhD Founder Emily Crookston
In This Episode: * How The Pocket PhD founder Emily Crookston started leveraging LinkedIn after the pandemic threw a wrench in her public speaking plans* Why s...
EP 316: Planning For Parental Leave With Startup Society Founder Gillian Perkins
In This Episode: * How Startup Society creator Gillian Perkins prepared for her recent parental leave* What her normal 20-hour workweek looks like and how she ...
EP 315: How I’m Planning For 2021 at What Works & YellowHouse.Media
In This Episode: * What Works founder Tara McMullin shares how she’s planning for 2021 at both What Works & YellowHouse.Media, as well as how she’s allocating ...
EP 314: Discovering Who You Want To Become With Modern Leaders Co-Founder Melissa Emler
In This Episode: * How Modern Learners Chief Learning Office, Melissa Emler, grew to meet the challenge her business faced leading thousands of educators throu...
EP 313: Focusing On What You Can Control With Co-Creating Inclusion Founder Alethea Fitzpatrick
In This Episode: * How Co-Creating Inclusion founder Alethea Fitzpatrick navigated this year by focusing on what she could control and letting go of what she c...
EP 312: Surfing The Ebbs & Flows with The Change Agency Founder Valerie Black
In This Episode: * How coach & strategist Valerie Black led herself through a year of ups & downs* The practices she uses to find her center and stay present—s...
EP 311: Finding The Full Body Yes With Being Boss Host Emily Thompson
In This Episode: * How Emily Thompson, host of Being Boss & founder of Almanac Supply Co, led herself through a year with plenty of twists & turns* How she kne...
EP 310: Unlearning Default Thoughts With Financial Coach Keina Newell
In This Episode: * How financial coach Keina Newell realized she had a mindset problem–plus all the ways she tried to make things work without working on her...
EP 309: How To Change Your Perspective
Today, you’re going to hear from four small business owners who have learned to see things in a new way–to shift their perspective–and as a result show up diffe...
EP 308: Leveraging Old Skills & Learning New Ones With Bouquet Stock Photography Founders Dana Kaye & Felton Kizer
In This Episode: * Why Dana Kaye and Felton Kizer came together to build a stock photography business–and the important mission behind the company* How the ...
EP 307: Mastering A New Model With The Light House Founder Christianne Squires
In This Episode: * Why Christianne Squires created The Light House, a community for contemplative leaders, and how it differs from her first business, Bookwife...
EP 306: Finding A New Way To Communicate With Writer Kris Windley
In This Episode: * How writer Kris Windley learned illustration skills to level up the way she communicates* The process she uses to figure out what she’s goin...
EP 305: How To Keep Speaking Up (Even When Things Go Wrong)
I have a confession to make. This month, I committed to speaking up on Instagram Stories every day. I pledged to share something–not necessarily profound, no...
EP 304: Speaking To New Audiences With Rebel Therapist Founder Annie Schuessler
In This Episode: * How Rebel Therapist podcast host Annie Schuessler found her voice as a podcaster—and how her show has evolved over time* How she plans her c...
EP 303: Creating A Curated Newsletter With #jesspicks Creator Jessica Williams
In This Episode: * Why Jessica Williams created #jesspicks, the curated weekly newsletter for sidehustlers who love their day job* How each edition of the news...
EP 302: Connecting With Confidence with Brand Builders Academy Creator Suz Chadwick
I started my very first blog back on Xanga in 2003. I might be your internet grandma. I used my Xanga blog to share what I was thinking about my senior ye...
EP 301: Taking A Stand With Tell Me A Story Founder Hillary Rea
In This Episode: * How Tell Me A Story founder Hillary Rea realized that she’d let her message get watered down* Why trying to please people who weren’t really...
EP 300: Celebrating A Milestone With Emily Thompson, Elsie Escobar, Jessica Kupferman & Tara McMullin
This is our 300th episode of What Works! To celebrate, What Works host Tara McMullin and top podcasters, Emily Thompson (Being Boss), Elsie Escobar (The Feed...
EP 299: How To Design Your Own Sales System
Very few small business owners start out as confident sales people. In fact, selling is quite often a new business owner’s #1 fear. Many avoid selling. So...
EP 298: Creating A Less Harmful Sales System with Wanderwell Founder Kate Strathmann
This show is called What Works for a reason. Sometimes it’s a declaration: this is what worked for this small business. And often, it’s a question, “What wor...
EP 297: Selling A New Program With Proof To Product Founder Katie Hunt
In This Episode: * How Katie Hunt adapted her largely events-based business in the wake of Covid-19* Why a product she’d been working on since December 2019 wa...
EP 296: Putting The Humanity Back In Sales With Lawyer Autumn Witt Boyd
In This Episode: * How attorney Autumn Witt Boyd discovered that she’d over-automated the sales process for her law firm* The adjustments that she made to get ...
EP 295: It’s Always A Work In Progress
The market is constantly changing. New technology, new trends, new players. We can either treat the constant changing and uncertainty as a threat… …or ...
BONUS: Refining How I Offer Business Support Over The Long-Term
Hey, it’s Tara McMullin, and this is a special bonus episode of What Works, the show that gives you a behind-the-scenes look at how small business owners take d...
EP 294: Refining Your Offer With SpeakEasy Cooperative Founder Michelle Markwart Deveaux
In This Episode * Why voice teacher Michelle Markwart Deveaux refined her offer from a pay-for-service model to a value pricing model* How that shift changed h...
BONUS: Why We Chose Productized Services For YellowHouse.Media
In This Episode: * Why Sean and Tara McMullin chose to “productize” their full-service podcast production offer at YellowHouse.Media… and what productized serv...
